Your Designer Has You Covered

It’s a no-brainer – your book cover makes the difference between your book being picked up or left on the shelf.

But so many authors struggle with what to put on the cover. Or, they have an idea but don’t have the skills to take their vision from their head to their hand to the computer screen. I fall into this latter category.

Raincloud: A Novel
“Raincloud: A Novel”

Raincloud was relatively easy. The photograph of the soft wintery landscape with enigmatic footsteps retreating into the background fit perfectly with one the novel’s pivotal scenes.

But I was looking for something different with The Orphans of the Creek. I wanted the lead character, a self-aware and conflicted young man known as Whiteboy, to be looking skyward, questioning, beckoning, accusing, while three pale lights shine down from the heavens. It was to be a play on da Vinci’s Vitruvian Manright down to the parchment paper background, but a little more disturbing.

There was no way my limited visual arts skills could have produced this. If they based a font on my handwriting, it would be called “Ransom Note”.

This is where my designer Dan Jordan came in.

"The Orphans of the Creek"
“The Orphans of the Creek”

It only took a few meetings to communicate my vision to Dan. A few days later I had a great first draft and, in the end, I wound up with a cover that has won a lot of praise and admiration. It’s unique too, as individual as my written voice.

So, if you’re like me, give your book the best and hire a designer. It’s well worth it in the long run.

See you out there!

If you’re a writer, write. And if you’re a reader, keep reading. We need you!

Richard Todd is an author, blogger, and Social Media guy. Plus a few other things that get lost in the clutter. Visit him online at


Author: Richard S. Todd

Pro copywriter. Expressive voice artist. Award-winning public speaker.

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